![]() ![]() ![]() “People expect engineers to communicate with scientific, technical jargon,” says Breitbarth. In general, engineers are not great writers and storytellers. ![]() “Be sure to include your engineering specialties as well, such as systems engineering, hydraulic engineering, etc.” “It’s not good enough to simply say ‘senior mechanical engineer,’” says Breitbarth. “When I am teaching a LinkedIn class I can always pick out the engineers and IT specialists because they don’t seem to be engaged however, after the event they usually come up and talk to me because I didn’t go deep enough.”īreitbarth stresses that engineers must have the right keywords in the headline, job title, and summary of their LinkedIn profile. “Engineers and IT personnel tend to work alone and don’t go for the crowd,” says Breitbarth. ![]() That’s a powerful presence at your fingertips. There were 347 active postings for engineering jobs and a search of LinkedIn updates showed 2,183 mentions of “hiring mechanical engineers” from HR directors and recruiters. To demonstrate how connected the engineering community is on LinkedIn, a recent search for the phrase “mechanical engineer” turned up 68,400 responses. The best social media networking tool for professionals is, without question, LinkedIn-yet, according to Wayne Breitbarth, author of The Power Formula for LinkedIn Success, most professionals don’t know how to use it properly, especially for job hunting. Every human resources director, headhunter, or recruiter will tell you the same thing: the best way to find a job is through networking, which includes social media. ![]()
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